Teacher Spotlight: Jenny Hill
Our growing class list would be quite difficult to pull off without the awesome instructors - and businesses - we've been so honored to meet. We'd like to give you the same opportunity to get to know The Chattery teachers a bit better.
Learn more about Jenny Hill, partner at Papercut Interactive, leading us in a free It's Not You, It's Your Website session for lunch.
Papercut Interactive has been in the Chattanooga web design business since 2001. The agency offers a full range of digital marketing services that help clients reach their audiences online. Jenny Hill, partner at Papercut, has been instrumental in the company’s steady growth. Deemed a firecracker by EDGE magazine, she helps clients craft their web strategy to stay ahead of their competition. Her communication skills allow her to identify the necessary details in big ideas to simplify them and make them happen.
How did you get started in your profession?
I began my career in custom publishing when print was king. Then, 16 years ago, my husband convinced me that the web was the future, and he was right. I jumped feet-first into digital marketing when I left my well-paid job with complete benefits to work with him at the company we started (Papercut Interactive). It was intimidating to learn about code, servers, and content management systems, and I had to get comfortable being myself in a very technical space. The web was different then — much less user-friendly (and programmers can be really hard to talk to!). That reality shaped how we do things at Papercut —we’re committed to being superfriendly and making technical topics accessible to people who don’t consider themselves techies. I believe that technology should help us reach our goals, not be the goal itself. So when I’m working with clients, I look at the big picture — the why — and how best they can get there with the resources available to them. The web changes fast — the iPod didn’t even exist when we founded Papercut, much less Facebook or smartphones. Folks often feel overwhelmed when they consider the options and the “hows” of implementing their marketing. It’s our job at Papercut to make the way as smooth as possible.
Why do you love Chattanooga?
I love the colors of Chattanooga, from the vibrant blue of our bridges to the green of our trees and the kaleidoscope of color in our art and our people. Maybe that stands out to me because I’ve been traveling a lot this summer — but when I drove to work today I was astounded by the way the sun lit up our city. I also love the can-do mentality of people in Chattanooga. We have many social issues that need tackling, and a lot of the people I know are willing to roll up their sleeves and be part of the solution. That’s inspirational to me.
What's one topic you'd like to learn through The Chattery?
I love textiles, so fiber arts classes always tempt me! Batik or thread “painting.”
What's something someone would be surprised to learn about you?
I’m a major minor motion picture movie star. You can see me in Girls Gone Grabblin 2, available for purchase at Bass Pro Shops, Sportsmans Warehouse, a truckstop in Indiana, and other fine outdoor retailers. www.catfishgrabblers.com