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Leveraging Social Media for Business

  • Chattanooga WorkSpace 302 West 6th Street Chattanooga, TN, 37402 United States (map)

With so many social media platforms out there, how do you know which one is the RIGHT one for YOUR business to be on? Answering that question and then what to post on each can be daunting. Well not anymore!

During this class presented by D. Channing Muller of DCM Communications, you will learn:

  • why people visit each social media platform,
  • the best types of photos and content to post on each platform, and
  • how to generate leads with your social media that feed your sales funnel

AND, you'll learn how to do it ALL without:

  • fretting over what to say,
  • struggling to find the right photo for the right platform, or
  • wasting time or money on the platforms that won't work for YOUR business or upcoming event

No more guessing what to post on Instagram vs. Facebook vs. Twitter. This class will break down EXACTLY the type of content to post each to make your business a success on social media.



About the teacher:

Channing Muller is the principal and founder of DCM Communications, a marketing consulting firm based out of Chattanooga, Tennessee. She works with event professionals and business owners to grow and scale their businesses with refined marketing strategies developed through 1-1 and group coaching. She has more than a 15 years of experience in the communications industry serving in top roles within marketing, magazine & web editorial, advertising, and business development for a variety of media, software, and PR companies both in the United States and internationally. 

Prior to launching DCM she has served in a top international marketing position for Cision where she led marketing projects and initiatives for North America, including the successful redesign of 10 websites in 10 months across seven countries. She has also led and advertising campaign design and execution for more than 300 campaigns simultaneously while at Bisnow Media, and held the position of Miami Bureau Chief for BizBash, the leading media company for the live events industry. She continued on with BizBash as a Contributing Editor for seven years after moving from Miami to Washington D.C. These roles have honed her expertise in advertising, reporting, editing, marketing, social media and public relations.

A Southerner through and through, this New Orleans native lives in Chattanooga, Tennessee with her two rescues: Gracie Cat and Sully the Chocolate Lab. She’s an avid runner, lover of spin classes, good food, delicious drinks, and an advocate for the American Heart Association Follow her on Instagram @ChanningMuller.